
Emotion by Design Creative Leadership Lessons from a Life at Nike
Tác giả: Greg Hoffman
Định dạng: Paperback
ISBN: 9781847943569
Danh mục: Business & Economics
Giá: 378.000 ₫
What this book is about 'The marketing genius behind Nike . . . Greg Hoffman has inspired me tremendously' Steven Bartlett, author of Happy Sexy Millionaire How did Nike go from being a small sneaker brand to the world's most revered company? Why do its campaigns - from 'Just do it' to the famous Nike swoosh - capture the imaginations of millions worldwide? And what can an…





